Requirements:

Educational Background

-Bachelor’s degree or above. Majors in Marketing, Communication, International Business, or related fields are preferred.

Experience & Competence

-Over 3-5 years of PR experience in the Korean market, with at least 2 years in the Crypto/blockchain/fintech industry.

-Familiar with the local media ecosystem and the operational logic of Crypto communities.

Resources & Vision

-Possess a mature network of Korean media and KOL resources, enabling quick launch of collaborations.

-Deeply understand the behavioral patterns and cultural characteristics of Korean Crypto users, and be sensitive to changes in regulatory policies.

Language & Communication Skills

-Native-level proficiency in #Korean.

-Proficient in English (or Chinese) as a working language.

-Excellent written and verbal communication skills, with strong cross-cultural communication capabilities.

Core Competencies

-Strong project management, data analysis, and problem-solving skills.

-Able to adapt to the fast-paced and highly dynamic work environment of the Crypto industry.

-High stress tolerance and result-oriented mindset.

Preferred Qualifications (Bonus Points)

Have participated in successful cases of major Korean Crypto project launches (e.g., product launches, ETF-related PR) or crisis management.

Have a solid understanding of blockchain technology, enabling accurate interpretation and communication of technical PR content.

Familiarity with Korea’s latest Crypto regulatory frameworks (e.g., digital asset regulations, KRW stablecoin-related policies) is preferred.