The Business Development Representative (BDR) is responsible for identifying and generating new business opportunities through outbound prospecting and inbound lead follow-up. The BDR will work closely with the sales and marketing teams to build a pipeline of qualified prospects, drive engagement, and contribute to the overall growth of the company. This role requires excellent communication, persistence, and a results-driven mindset.

· Conduct outbound prospecting activities, including cold calls, emails, social media outreach, to generate new sales opportunities.

· Organize webinars and face to face events to generate sales and business opportunities.

· Qualify inbound leads from marketing campaigns and nurture them through the sales funnel.

· Research and identify potential customers and key decision-makers within target industries.

· Schedule discovery meetings and product demonstrations for Account Executives or Sales Managers.

· Perform product demonstrations and lead discovery call for prospects.

· Maintain and update CRM systems with accurate and detailed prospect information.

· Develop personalized messaging and outreach strategies to engage potential clients.

· Collaborate with the sales and marketing teams to optimize lead-generation efforts.

· Participate in sales meetings, training sessions, and strategy discussions to enhance sales processes.

· Meet and exceed monthly and quarterly sales targets and key performance indicators (KPIs).

· Stay informed about industry trends, competitive landscape, and company offerings.

· Bachelor's degree in Business, Marketing, Communications, or a related field (preferred but not required).

· 1-2 years of experience in sales, business development, or a related field.

· Strong communication and interpersonal skills, with the ability to build relationships.

· Self-motivated, goal-oriented, and capable of handling rejection.

· Excellent organizational and time management skills.

· Experience with CRM software (e.g., Salesforce, HubSpot) and sales engagement tools.

· Ability to work independently and collaboratively in a fast-paced environment.

· A proactive approach to problem-solving and adaptability to changing business needs.