• Directs, plans, implements and evaluates marketing strategies, activities and policies that will deliver the company’s objectives.
• Initiates innovation in keeping with market trends and identifies opportunities to grow the brand and create maximum value for the company.
• Supports all sales and lead generation efforts; Conducts sales training for staff or store personnel as necessary.
• Develops and manages each marketing campaign from ideation to execution.
• Manages the brand communication via different communication channels, especially the digital platform.
• Recommends the most effective communication channel mix for the company and coordinates with media team for implementation.
• Communicate and collaborate with bloggers, media, malls and other brands to be able to achieve marketing strategies by researching and initiating valuable tie-ins and promotions.
• Organizes all company events relating to sales and marketing.
• Handles customer service recovery when necessary.
• Monitors and oversees to all the brand marks and merchandising materials (sign boards, banners, streamers, menu ordering, uniform, posters) are up to standard, updated and well maintained.
• Interviews, trains and evaluates marketing team members, ensuring they perform according to company standards, code of conduct, and work ethics.

Qualifications:

• At least college graduate in Marketing Management, Business Management or other related fields
• At least 3 years experience as Marketing Manager or other equivalent positions
• Ability to coach, lead and motivate people.
• Above average communication and interpersonal skills.
• Excellent planning, organizing and analytical skills.
• Creativity and Decision making skills.
• Strong research, analytical and problem solving skills.
• Proven customer service experience in a managerial or supervisory position
• (Optional) Has experience using Shopify, Meta Business Suite, SMS & Email Marketing Websites, and Adobe Photoshop