1. Responsible for the SEO work of the company's official website, developing a comprehensive Google search engine optimization strategy and being accountable for the SEO results;

2. Effectively identify and organize website keywords, create a keyword list, and formulate phased and actionable SEO improvement plans;

3. Responsible for both on-page and off-page optimization of the company website, optimizing keyword placement, site structure, and code standards;

4. Utilize various methods to conduct internal and external link building, engaging in high-quality internal and external link collaborations to enhance website authority;

5. Regularly track the SEO performance of the website, analyze the SEO strategies of competing websites, continuously adjust optimization strategies, and improve traffic generation and organic website traffic;