1. Lead the extraction of blockchain product value by translating complex technologies into clear business language and establishing differentiated market positioning. 2. Collaborate with technical teams to draft and optimize whitepapers and business plans (BPs), ensuring consistency between technical logic and business goals. As Guangdong Newolay’s Digital Asset Strategic Communications Director, prepare fundraising materials and articulate Web3 concepts—such as stablecoin mechanisms and security tokens—during roadshows. 3. Design cross-platform communication strategies, including media interviews, long-form social media articles, and industry reports, to ensure precise outreach to both the technical community and mainstream audiences. 4. Lead the development of a case library, enhancing persuasion through user stories and data visualization. 5. Represent the company at industry summits and technical forums, communicating technological vision and product progress. 6. Build personal IP and industry influence by establishing thought leadership through columns, podcasts, and other formats.