説明
JOB OBJECTIVES:
Responsible for managing assigned brand/product, developing, and executing marketing plans, consistent with current and long-range departmental and company sales and profit objectives.
Skills and responsibilities:
- Directly reports to the Marketing and E-commerce Head and Executive Vice President.
- Plans, leads, motivates, organizes, and executes marketing efforts and promotions, both online and offline, to support the Sales Team and other departments that may need a hand.
- Ensures on-time implementation of consumer promotions (online and offline) through close coordination with cross-functional departments (e.g., purchasing, production, accounting, logistics, supply chain, sales, etc.).
- Research new trends and opportunities that may be beneficial to the brand and consumer promotions.
- Support sales initiatives by coordinating requested promotional support and deployment of marketing collaterals
- Tracks actual promotions spendings vis-a-vis approved budget.
- Evaluates major trade efforts to determine effectiveness and efficiencies, and recommends future actions.
- Briefs and supervises creative team in developing brand names, packaging designs for new products that will attract the identified target market.
- Recommends optimum price points vis-à-vis competition and/or against consumer’s purchase power for evaluation of Brand/Marketing Head.
- Develops launch plan, including target channels, initial pipeline, and investment budget to support new product for endorsement of Brand/Marketing Head.
Requirements:
- Candidate must possess at least a Bachelor’s/College Degree in Business Studies/Administrative Management, Marketing, or equivalent.
- Fluent in English, Filipino – spoken and written.
- Applicants must be willing to work in Marikina City.
- 3-7 years of experience in (either) the E-Commerce and Retail Industry.
- Exposed to all types of E-commerce channels, marketing, and promotions.
- Exposed to all types of marketing events, ingress, egress, budget management, coordination, and anything similar.
- Knowledge in the following platforms: Microsoft Word, Microsoft Excel, Microsoft PowerPoint.
- Knowledge in graphics editing is a plus.
- Has good coordination skills and is organized.
- Can adapt to a fast-paced working environment.
- Can work with minimal supervision.
- Good at multi-tasking.
- Willing to go on fieldwork (as needed).
Proposed Salary: Up to Php 45,000
要件
Please refer to job description.