Responsibilities and Duties

• Write and develop copy for performance-driven marketing initiatives, including paid social media, email campaigns, and various digital assets.
• Collaborate with designers, fellow copywriters, and cross-functional teams to create integrated marketing campaigns that ensure brand consistency and boost consumer engagement.
• Work independently when necessary, managing multiple writing assignments and meeting deadlines while delivering high-quality content that aligns with the brand.
• Develop and maintain a consistent brand voice and tone across all marketing channels, ensuring clarity and impact in both digital and offline media.
• Tailor your copy to fit different platforms, adjusting the messaging to maximize engagement based on the medium.
• Participate in brainstorming sessions and campaign planning, contributing creative ideas and insights that align with brand and marketing objectives.
• Edit and proofread copy to ensure accuracy, clarity, and adherence to brand guidelines.
• Optimize and refine copy based on performance data and feedback to continually improve effectiveness.

You Are:

• A versatile writer possessing experience in advertising and branding, or an eagerness to learn, who is capable of producing content across multiple platforms while tailoring the messaging to suit specific channels.
• An effective communicator who recognizes the significance of time management and prioritization, consistently delivering high-quality work in dynamic environments.
• A collaborative individual skilled in working closely with designers and fellow writers to transform creative concepts into reality.
• Someone who engages with positivity, professionalism, passion, and kindness, fostering strong relationships with team members and stakeholders.

Skills and preferred qualifications

• Proven experience as a Brand Copywriter, ideally with a mix of brand and marketing copywriting experience a minimum of 2-3 solid years
• Strong understanding of digital marketing, particularly paid social media and email campaigns.
• Ability to write in various styles and tones, adapting your voice to suit different marketing objectives.
• Ability to sell the value proposition or the brand in the market
• Excellent communication, editing, and proofreading skills.
• A creative, results-driven mindset with a keen eye for detail and brand consistency.
• Ability to manage multiple projects and work independently when required.
• A portfolio showcasing your ability to write compelling, performance-driven copy across multiple platforms

*** After the interview please be ready with the Case Study Brand Copywriter

Please refer to job description.