About the Role:

• Our client, a leading Healthcare sector is currently looking for a versatile Digital Copywriter with exceptional writing and editing skills to join their social media team. In this role, you will be responsible for creating compelling content that engages our target audience and builds our brands across various social media channels, including Facebook, Instagram, LinkedIn, and YouTube. The ideal candidate should be adept at crafting persuasive narratives and distilling complex topics into engaging easily digestible content.

Qualifications:

• Diploma or degree in Mass Communication, English, Journalism, Public Relations, or related Communications field.
• At least 1 – 2 years of experience working in social media and/or digital media/marketing.
• Hands-on experience using and creating content for multiple social media platforms.
• Experience filming and creating short-form videos is desired but not required.
• Passionate about content creation and delivering quality, insightful posts that provide genuine value for our audiences.
• Basic working knowledge of creative tools (e.g. Canva, Adobe suite) that can produce engaging, easy-to-understand graphics and images for social media.
• Familiarity with Singapore’s cultural nuances and awareness of current affairs is a key advantage.
• Understanding of medical terminology is a plus.
• Proficiency in English is a must.
• Keen eye for accuracy and detail.
• Self-motivated team player, with the ability to adapt quickly and work efficiently within tight timelines.

Key Responsibilities:

• Collaborate closely with the creative team to develop social media posts (focus on short-form content and videos) that spark interest and interaction from the target audience.
• Ideate, write, review, and edit quality content, turning business interests and medical insights into compelling narratives and digestible visuals.
• Conduct SEO research, cross-referencing, and verification with internal stakeholders and/or subject experts to ensure the factual accuracy of the published content.
• Ensure all copy adheres to established brand voice, tone, and guidelines.
• Analyze data to assess content performance and shape strategies to optimize engagement.
• Keep up to date on trends in social media and current news, particularly in Singapore, to infuse copy with relevant references.

Interested applicants, click the “Easy Apply”, or submit your updated resume in PDF/MS Word format along with a portfolio of writing samples to [email protected]

Please state your availability, current & expected salaries for processing purposes. All applications will be treated in the strictest confidence.

Please refer to job description.